RuneScape re-evaluates monetization strategy as Battle Pass faces player backlash
Popular fantasy MMO RuneScape Gold has made the surprising decision to ditch its controversial battle pass system. Jagex, the developer best known for its 22-year-old game, has announced that the battle pass, called Heroes Pass, will be discontinued on December 3, just three months after launching on September 4. The decision comes in response to player revolt over growing dissatisfaction with the game's increasing reliance on microtransactions, particularly the controversial Treasure Hunter loot boxes. Negative reviews have been pouring in on platforms like Steam, with 15, 16, and even 20-year RuneScape veterans expressing dissatisfaction and considering quitting the game entirely. The Hero Pass was launched as a new addition to RuneScape's monetization strategy, promising players a new campaign every three months. This battle pass system is a staple of many popular games today, offering exclusive rewards and incentives to players who purchase it. However, the developer'...